Did you know over 70% of consumers are utilizing social tools throughout the home buying and selling process. As a home buyer or seller you need a real estate agent who knows how to leverage the tremendous power of social media.
This blog is more than a blog, it is only one part of a connected internet machine. All of the components of this internet marketing machine help buyers find homes and seller advertise their property. Here is what makes it tick:
1. A Website
A real estate website that has an easy and constantly updated property search.
2. A WordPress blog
WordPress provides good search engine optimization (SEO), allows for consumers to get helpful real estate information and search for property.
3. A Facebook business page
Advertise where your customers already are and they are on Facebook. The Facebook business page has a unique property search within Facebook and connects to all other social networks.
4. A custom Twitter page
Every post on a social media channel helps with search engine optimization or getting found online. Advertising properties on Twitter reaches a very active internet audience.
5. A custom You Tube channel
You Tube is the second largest search engine and has over 800 million unique users each month providing the perfect place to advertise homes for sale.
6. A robust LinkedIn profile
LinkedIn operates in 200 countries and is one of the most widely used social networks.
7. A mobile website
Mobile marketing will account for 15.2% of global online ad spend by 2016. (Berg Insight, 2012). Having a mobile web site allows for your property to come up higher in a mobile search and be viewed more easily on a mobile device such as an iPad, iPhone or Android device.